The goal 🌀
Empower and support channel partners, such as resellers, distributors, and other third-party organizations. You want to effectively market, sell, and support the company's products or services.
What's your challenge? 💪
- Relevance — Ensuring content produced and provided to partners aligns with the specific needs, target markets, and sales strategies of the partners.
- Localization — Adapting content for different regions, languages, and cultural nuances to cater to the diverse global partner network.
- Access and distribution — Ensuring partners can easily access and distribute content, including marketing materials, product documentation, and sales collateral.
- Management and version control — Establishing efficient content management systems to organize, update, and control content, ensuring information is always accurate.
- Customization — Enabling partners to customize marketing materials and sales collateral to fit their unique branding and value proposition.
Partner Enablement 🤝 content
- Partner portals — Providing partners with access to a secure, web-based portal where they can find a wealth of information, resources, and tools.
- Product training — Offering online or in-person training sessions, webinars, or workshops to educate partners on the features, benefits, and use cases of products or services.
- Sales training — Conducting sales training to help partners refine their selling skills, overcome objections, and effectively position the company's offerings in the market.
- Regular newsletters — Sending newsletters with updates, product announcements, and industry insights.
- Technical support — Providing partners with access to technical support resources and channels, such as dedicated support teams, knowledge bases, and help desks.
...
How customers do it 🏆
See how others use Foleon to tackle their Partner Enablement challenges.
Inspiration magazine
In their digital magazine, Tourism Australia shares all the training, itineraries, and experiences their partners need to sell Australia as a travel destination.
Guide
In their Secure Cloud Analytics Guide, Voltage shares their know-how on data discovery and privacy. They manage to playfully visualize a complex topic.
Playbook
In this playbook of soft skills and attributes for environmental professionals, Jacobs solidifies themself as a thought leader for their partners.
Inspiration magazine
In their digital magazine, Signature shares all the training, itineraries, and experiences their partners need to sell Australia as a travel destination.
Guide
In their Secure Cloud Analytics Guide, Voltage shares their know-how on data discovery and privacy. They manage to playfully visualize a complex topic.
Playbook
In this playbook of soft skills and attributes for environmental professionals, Jacobs solidifies themself as a thought leader for their partners.
Now it's your turn 👩🎨
Click on the image to learn more about the content type. Don't worry; we have templates for all of these.
Pitch deck 🥇
Presentation slides for pitching ideas.
Sales hub 🥈
Centralized partner resources for efficiency.
Portfolio 🥉
Listing of products or services that your partners can work with.
Proposal
Foleon Doc that outlines a business proposal.
Company brochure
Overview of what your company has to offer for partners.
Newsletter
Regular publication for updating your partners.
Support manual/guide
Guidelines for providing (technical) support to partners.
Brand manual
Guidelines for consistent use of your brand by partners.